Building A Business On Why Rather Than How

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I get asked all of the time HOW we started Buckaroo Organics. How did you think of the idea? How did you know products would sell? How do you, how do you, how do you? The truth is, it isn’t HOW, it is WHY.

Our WHY is the reason we wake up everyday and keep going. I started our company based on an idea that people needed better options in the laundry room and for skin care products. I wanted to be a company that advocated for families and children by creating products, a brand, and a workplace that promoted health and education. So many companies in the industry aren’t being honest. That needs to change. I wanted to be a part of the solution to make people’s lives better with products we are using every day.

So every time I am asked a HOW question, I always respond with a WHY answer. If you have an idea and are willing to put in a bunch of hard work, educated market research, and some basic kindness/honesty behind it, I’m pretty sure your idea has positive potential to be realized. We are here to support and align with people to inspire new ideas, everyday! Throughout the year, our team researches and hand selects a number of brands to partner with for giveaways. We do this to help introduce you to amazing brands that are doing great things in the industry or who are simply pretty rad.

This year, our biggest/best/favorite Made in Montana Giveaway features brands, like us, that inspire with concepts, business ideas, and branding that have come to life through hard work and vision. Please join us in celebrating these featured companies with an amazing giveaway worth over $700!

MONTANA BRANDS AND THEIR STORIES:

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MOXIE NOSH began as a childhood love for peanut butter has morphed into a values based brand with a vision. Years later in many homemade recipe experiments, peanuts were replaced with almonds and cashews, which are now the building blocks of our flavors. Moxie Nosh, meaning bold food was created with an intention to help make healthier food choices. We believe that every person deserves to eat real food that nourishes the body and fuels the soul. Naturally free of sugar, hydrogenated oils, preservatives, gluten and dairy our nut butters are infused with coconut oil and various spices that create bold flavor that makes eating healthy fun.

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RECHERCHE ORGANICS The idea for this company took hold in 2011 while Hillari and her husband sat by their son's bedside in Denver Children's Hospital. Needing something to take her mind off her son's severe illness, she began creating ideas that ignited her entrepreneurial spirit. It is a GMO free, paraben free, petroleum free company that believes in the use of organic, C/A certified organic ingredients, fair trade bulk ingredients and essential oil based scents.

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JELT After surviving a near-death experience and months in the hospital, Jen Perry knew she wanted to do more with her life. In 2014, she founded Jelt as a social enterprise, with the purpose of creating a product that everyone would need, while promoting and encouraging social change.

Functional and socially impactful, Jelt elastic belts are made from recycled plastic bottles and are manufactured in a way that empowers women. Jelt belts are produced by women sewers living on rural Montana ranches and are also manufactured at the Women’s Prison in Billings, Montana, via the Montana Correctional Enterprise Program. This privileged program breaks the cycle of incarceration by interviewing, training and paying the women, giving them the skills and confidence needed to live a more productive life when released.

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DRY HILLS DISTILLERY Jeff and Erica Droge are the managing members of Dry Hills Distillery. When we founded Dry Hills Distillery, we set out to create something genuinely unique and special through hour spritis that exemplified the character from which they are made. We wanted to make real craft spirits the reight way. For years we looked around our family farm with it’s dark fertile soil and abundance of pure mountain water and feltthat we had the perfect platform for creating world class spirits. All of the products we create at Dry Hills Distillery are sourced off of our family farms, and every part of tyour spirit is designed and touched by our hands from the field to the bottle.

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TRIM AND TAILOR Trim & Tailor was established in 2016 by its owner and designer, Bridget Trimble Simonson. Trim & Tailor is located and designed in Bozeman, MT. The Trim & Tailor designs cater both to the fit of the body and our fashion-conscious consumers' love for quality fabrics with a classic style. Our contemporary clothing line meets the needs of our consumers' love for timeless silhouettes with a fresh approach to modern fashion.

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WHISKEY LEATHER WORKS In 2013, Whiskey Leatherworks began with friends brainstorming over a garage workbench, next to a keg of homebrew. Our intention then was the same as it is today. We wanted to create a leather goods company of high standards, made here in Montana. Wherever possible we wanted to use American-sourced materials. Our products needed to be rugged and refined, reflecting our love of the American West. These goods had to pair equally with a pheasant hunting trip and sipping whiskey at the local distillery. This was to be a company that brought together family and friends through the love of common values and appreciations. It is important to us that our one-of-a-kind pieces are embedded with the voices of our community. With your help we will continue to create heirloom-quality goods that are lovely and strong.

**Want to enter the the Giveaway? click the link below with a simple email entry and you are in!

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